01
Lead with the thing.
Packaging, merch, games, and client work should appear as objects first, not as long agency copy.
A simple presentation study from recent studio research: make the work direct, make the objects visible, keep the rhythm sharp, and do not over-explain.
Packaging, merch, games, and client work should appear as objects first, not as long agency copy.
Strong studios make the viewer understand the offer fast. One thought per block.
Goods should feel like studio artifacts: useful proof of taste, not a separate hard-sell shop.
Small games and studies can show how P+C thinks without turning into a second portfolio.
Hero game, simpler study cards, tighter project framing, and sharper object-first sections.