Studio Work
Crazy Mountain | Live Wide Open
Creative campaign exploration for Crazy Mountain non-alcoholic beer. Three concepts were developed around the line Live Wide Open. Horizon places the can against a wide landscape with cowboys, surfers, and bikers as the…
Packaging & LabelsBrand IdentityMerch & Apparel
Crazy Mountain makes non-alcoholic beer for people who still want the occasion. The campaign exploration starts from that premise: the beer should look like it belongs at the same moments as the full-strength stuff. Live Wide Open is the master line. Horizon visualizes it literally - a gradient landscape, the can at the bottom edge, the logo in the upper…
ScopeBranding / Identity / Packaging
YearStudio archive
OutputIdentity system, Packaging / labels, Merch graphics
RoleCreative direction + design
Project inquiry
Need something like this?
Send the rough idea. We’ll help shape the scope, deliverables, timeline, and next step.